A/B Testing (Ads)

[coookiemonsterm]

It would be really great to be able to have A/B testing for advertisements. This would allow us to trial out different banners and/or different URLS and see if they have any affect over potential clients.
Would be a really nice feature to have especially on a monetisation side.

 

[Sheep]

It would be really great to be able to have A/B testing for advertisements. This would allow us to trial out different banners and/or different URLS and see if they have any affect over potential clients.
Would be a really nice feature to have especially on a monetisation side.

Engagement rates are too low to see a big enough difference imo

 

[Mick]

What's missing from our current system that makes you unable to A/B test different advertisements? We provide you with all of the relevant analytics you could need like the number of views and impressions over a period so that you can try out different banners/URLs and track which performs better. The only thing that we don't have is a way to test several variations at the same time, but since that would only be relevant to banner ads it's not something that makes sense for us to develop in my opinion.

Engagement rates are too low to see a big enough difference imo

Over a long enough period and with enough data you can derive a statistically significant result to your A/B tests even if the difference is only relatively minor through a tool like this.

 

[coookiemonsterm]

What's missing from our current system that makes you unable to A/B test different advertisements? We provide you with all of the relevant analytics you could need like the number of views and impressions over a period so that you can try out different banners/URLs and track which performs better. The only thing that we don't have is a way to test several variations at the same time, but since that would only be relevant to banner ads it's not something that makes sense for us to develop in my opinion.


Over a long enough period and with enough data you can derive a statistically significant result to your A/B tests even if the difference is only relatively minor through a tool like this.

It would just be nice rather than having to bid twice to do the tests to just do it once. I guess it's nicesitys but being able to see results faster etc rather than having to wait another week to see which one is working more.