How do I do this?

[YoungUglyGod]

I am basically trying to figure out how some servers are able to do this
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[Bayu]

I would like to know as well

 

[YoungUglyGod]

bump

 

[Spifed]

I think that's the MOTD(Message of the day), but I'm not sure.

 

[Zembrow]

The thingy left to the MOTD is the plugin called "LeftMOTD", you can find it on Spigot. If you mean the other stuff that's just a random MOTD plugin, there're enough of them out there.