Street Wear Logo Advice

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James 1

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I'm looking to create a street wear brand and i hired an artist to make me a logo, but I'm not entirely sure with what I want, and I'm not sure if these current logos depicts what Baus should be.

Baus should represent and embody people who are bosses in life. People that are simply fucking gods, and are kings day and night.

The problem with the logo on hte right as it could be just seen as a bunch of thorns sticking out of the side of a b. Which is bad marketing because you should never have to explain why something like that is there.

That brings us to option b where it makes the crown more distinct and it looks like its sitting on someones head. However, it doesn't look as clean as the logo on the right.

So, I was hoping i could get ideas on a new logo design, or receive suggestions.
 
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James 1

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Joshua C

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The logo to me something what you could've also done its nothing new, maybe going some thing extreme which will give you attention and bring in people to buy it

Graffiti art on stuff is getting very popular maybe try that?
 

James 1

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The logo to me something what you could've also done its nothing new, maybe going some thing extreme which will give you attention and bring in people to buy it

Graffiti art on stuff is getting very popular maybe try that?
I don't understand the first sentence. Anyways, creating graffiti art is a great idea. Come to think to think of it I'll make some clothing that contains various sytles, but my logo can't contain graffiti styling as that doesn't symbolize "Baus".
 
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Rhos

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Baus should represent and embody people who are bosses in life. People that are simply fucking gods, and are kings day and night.

Oh man, you have a value statement. Dream client.

Anyway, someone who fits this description doesn't need a brand to literally spell out that they're a boss. It kind of reeks of insecurity which I think is what is making it feel off. The type also has serifs on the A and U which distract from the flair on the B.

I like the idea of a king though. Personally I'd make the logo a really simple crown right in the middle of the shirt/sweater, and let that communicate the idea for you.

Directly telling people what you want them to think about you through text is just going to look unsubtle and desperate. But if you're able to communicate an idea through an image, it'll prime them to think of you through that lens.
 

James 1

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Anyway, someone who fits this description doesn't need a brand to literally spell out that they're a boss. It kind of reeks of insecurity which I think is what is making it feel off. The type also has serifs on the A and U which distract from the flair on the B.
You're right they don't need to be told their a Baus. But in terms of branding a crown all by itself won't do it. The name Baus was hand picked because of it being brand able. Plus it's already similar to the word boss which means it wouldn't be hard for people attribute god like meaning to the name.

I don't think the word baus makes people insecure otherwise people wouldn't wear supreme clothing. It just helps them. It adds to their existing image.

When you see someone wearing baus apparel it should add to their already pre existing image of being a fucking baus.

However, with my current renditions of the logo it's not perfect.
 
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i like the one on the left. maybe you should make the white line between the crown and the B smaller so its more clean?
 

James 1

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i like the one on the left. maybe you should make the white line between the crown and the B smaller so its more clean?
Hmm good idea.
 
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