What Makes A Good Logo? A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner's intended message. A concept or “meaning” is usually behind an effective logo, and it communicates the intended message
What is a good logo?
- Thread starter JoseRodriguez
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I think a logo should communciate the identity of your server. What type of gameplay or emotional experience does your server offer? This is important because you want to attract people to your server who will enjoy the experience you are offering.
Instead of doing my homework, I decided to make this to better visualize what I was going to say in a paragraph. Good logos are simple, clean and get the point across with ease. Bad logos are cluttered, ugly and struggle to make a statement.
As much as I agree, this sounds contradictory.
What Day means here, is that the logo should look simple, not have any details that make it look "messy" - you want a clean, minimalistic and rememberable logo that you can smoothly look at with your eye, and not have your attention drawn to like 30 subsections, jagged lines, etc.
However the logo also needs to have some meaning behind it, think about *why* the designer has made the logo how it is. People look at minimalistic logos, and think that a designer has thrown this together in a few minutes, however, the skill to create an aesthetically pleasing design, which fits the brand and the requirements of the client is really tough, which is why companies spend so much on branding. The shape matters, the colour matters, so so much goes into logos it's insane.
Branding done right does leaps and bounds for the first impression of a company, and that impression matters, don't cheap out on your branding - after all, you get what you pay for.
Beautifully clarified- thank you. I definitely understand my initial wording may have sounded contradictory. In essence, a good logo should be simple on the front-end, but complex in the back-end, meaning, the ideas, what it communicates subconsciously, etc., etc.,
Best wishes,
Day
Good Logos are easy to recognize in a pile if seen before. They look good as positive/negative variants (all one color for watermarks for example), and do not lose their identity when shrunk to their appropriate media (browser tab icons for example).
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