how to do a proper server release? (discussion)

[zArrowTan]

Hello all, I've been a server owner for a year and had a break since 2021 November but I've decided to comeback into server management and decided to open another server. I'm currently thinking to start the development stage but I'm not sure how to schedule the release. Pretty sure many have failed getting players but I'd like to know how exactly do I shedule a release?

• Do I pay a editor to make a trailer and post it online and wait for 2 weeks to collect players and release at once so I get a decent amount of players on join? (Not sure if youtube would even bring anyone to the video to view it)
• Do I buy ads at minecraft server lists and keep the server open? (I don't think this will work)
• Do I buy ads at minecraft server lists and shedule a release and send them a invite to the discord when they wish to join the server? (I think this might work)
• Do I pay a editor to make a trailer and also buy ads at minecraft server lists and shedule a release and send them a invite to the discord when they wish to join the server?

Let me know if you guys have any other methods on how to get a player for the server release.

 

[Monjii]

Tiktok

 

[zArrowTan]

Tiktok

Need more options, sadly tiktok is banned in my country so it's of no use to me right now

 

[Collision]

Buy Discord ads from Minecraft based servers (before release obviously) and get the Discord big, that will bring in a bunch of interested Minecraft players and you can then do the trailer, get that all hyped up for release and then you can also buy server ads on listing sites once the server is already out. If you do it correctly you should be good.

 

[zArrowTan]

Buy Discord ads from Minecraft based servers (before release obviously) and get the Discord big, that will bring in a bunch of interested Minecraft players and you can then do the trailer, get that all hyped up for release and then you can also buy server ads on listing sites once the server is already out. If you do it correctly you should be good.

any idea where can I find discord ads that will bring me players?

 

[Collision]

any idea where can I find discord ads that will bring me players?

you can look around here https://www.mc-market.org/forums/advertising/server-lists/ or make a requesting thread finding people. also one mention I forgot is you can also get youtubers/streamers to record on release, that always helps a little bit.

 

[zArrowTan]

you can look around here https://www.mc-market.org/forums/advertising/server-lists/ or make a requesting thread finding people. also one mention I forgot is you can also get youtubers/streamers to record on release, that always helps a little bit.

I'll try getting youtubers but my question was where can I get discord ads not minecraft server listing ads. They are 2 different things. I remember people doing it but have no idea how to reach out to a discord ads agency that would help me get minecraft players.

 

[Collision]

I'll try getting youtubers but my question was where can I get discord ads not minecraft server listing ads. They are 2 different things. I remember people doing it but have no idea how to reach out to a discord ads agency that would help me get minecraft players.

Sometimes people put DIscord ads under the server listings that's why I linked it but go under here and you'll find a bunch just try to find Minecraft related ones though https://www.mc-market.org/forums/advertising/discord/

 

[HeroMC]

buy YouTubers and get them to release a preroll in front of every video they post until the start of the server. Also, get them to say they will be recording on here (the server you are creating)

 

[zArrowTan]

buy YouTubers and get them to release a preroll in front of every video they post until the start of the server. Also, get them to say they will be recording on here (the server you are creating)

any idea where can I find youtubers interested in doing that? tried looking at video category under advertisements. couldn't find any proper ones.

 

[HeroMC]

any idea where can I find youtubers interested in doing that? tried looking at video category under advertisements. couldn't find any proper ones.

unfortunately, I don't. Getting small YouTubers with 500-3k subs to record for free and giving them a % of people using their code is a good idea

 

[zArrowTan]

unfortunately, I don't. Getting small YouTubers with 500-3k subs to record for free and giving them a % of people using their code is a good idea

alright, how much budget do you think I should have to get a youtuber?

 

[HeroMC]

alright, how much budget do you think I should have to get a youtuber?

You can probably buy YouTubers prerolls for like $25 and videos for around $100 so in the region of around 1.5k on YouTubers

 

[zArrowTan]

You can probably buy YouTubers prerolls for like $25 and videos for around $100 so in the region of around 1.5k on YouTubers

Wow that's expensive

 

[Liam]

YouTube Shorts, TikTok. All these new form of 'micro' content is probably the easiest way to get somewhat of a decent hype. I see a lot of TikToks especially about these new Earth SMP type servers and their format of short content works great.

Introduction to the problem: "This player is building a tunnel all the way to Australia on my new Earth SMP sever."
Solving the problem: "I gave him this awesome tool to help him on his way!"
Call to action: "Be sure to check out my Minecraft server, Link in Bio!"
Climax: "WOW, He's managed to dig that tunnel so fast!"

Once you've built your little community on Discord, 100+ users, I would release either a Beta map or jump straight into a Trailer and release no more than a week after the trailer is uploaded.

Once your server is released, I'd keep up with regular Tiktok/YouTube Short/Instagram Reel content, All these platforms are new, interesting and RAPIDLY growing. As for growing on these platforms I would go out and do your own research about proper #'s to use, what type of format to use etc.

I see you've mentioned here:

Need more options, sadly tiktok is banned in my country so it's of no use to me right now

That TikTok is banned in your country, I would almost definitely whack a VPN on and get an Android emulator e.g BlueStacks. (Unsure if this works, but I can't see why it wouldn't).

I hope this helps and is informative; This is how I would go about releasing my server if I were to do it.

 

[zArrowTan]

That TikTok is banned in your country, I would almost definitely whack a VPN on and get an Android emulator e.g BlueStacks. (Unsure if this works, but I can't see why it wouldn't).

everyone says that but it doesn't work. I've had 100s of people tell me to use a VPN but a VPN doesn't do anything as the app is still unavailable. Tho for now there are youtube shorts and Instagram reels which I could use.

but do you know what plugin do those youtubers use to make those vehicles? I've seen several YT Shorts like the one you've mentioned and the vehicles in the vids are just something I'm not sure where they're from.

if you know what plugin is being used let me know

 

[Liam]

everyone says that but it doesn't work. I've had 100s of people tell me to use a VPN but a VPN doesn't do anything as the app is still unavailable. Tho for now there are youtube shorts and Instagram reels which I could use.

but do you know what plugin do those youtubers use to make those vehicles? I've seen several YT Shorts like the one you've mentioned and the vehicles in the vids are just something I'm not sure where they're from.

if you know what plugin is being used let me know

That's why I suggested using a Emulator, you should be able to install it there, but YouTube shorts is another great option.

As for the Vehicles part, It's likely custom coded although there is a bunch of them on Spigot and likely here too. Have a look around.

 

[zArrowTan]

That's why I suggested using a Emulator

I would have gone for it but I do not have a good pc to run blue stacks and neither do I wanna risk myself by installing tiktok as it was banned due to china spying on indian citizens.

 

[Shaff]

You probably have an alternative to TikTok in your country, if it's banned.
You can always rent a VPS and set up Wireguard, or use a Residential proxy if the VPS still doesn't work.

As far as I know, Bluestacks is sandboxed and no app can access anything other than the Bluestacks environment.
If you're not some government important person you have nothing to worry about anyways.

 

[zArrowTan]

You probably have an alternative to TikTok in your country, if it's banned.
You can always rent a VPS and set up Wireguard, or use a Residential proxy if the VPS still doesn't work.

As far as I know, Bluestacks is sandboxed and no app can access anything other than the Bluestacks environment.
If you're not some government important person you have nothing to worry about anyways.

I guess I'll just stick to IG REELS and YT SHORTS. Don't wanna touch tiktok. I was a tiktok addict when it was available in my country.